At bb Blanc, staying ahead of the curve isn’t just a value — it’s how we deliver extraordinary experiences. That’s why our team travelled to Las Vegas this June for InfoComm 2025, North America’s largest showcase of pro AV and event production technology.
With over 31,000 attendees, 800+ exhibitors, and a tradeshow floor packed with jaw-dropping tech, the event was more than a conference — it was a window into the future of live and hybrid events. And yes, we brought back more than just swag.
Here’s a look at the biggest trends we saw shaping the industry — and how we’re integrating them into the events we produce across Canada and beyond.
Immersion is No Longer a Luxury — It’s the Standard
LED walls dominated the show — and we’re not just talking size. This year’s innovations included transparent panels, moving kinetic displays, LED floor stages, and 3D-style visuals that created incredible optical illusions. From ultra-bright visuals to curved and custom-shaped builds, the message was clear: immersion sells.
InfoComm also spotlighted augmented and mixed reality demos that blur the line between the physical and digital. Picture a product launch where the audience sees the prototype come to life on stage — or a conference where a keynote speaker appears holographically, interacting with content in real time.
What this means for your event: Whether it’s a gala, a trade show, or an awards ceremony, audiences expect to be transported.
At bb Blanc, we’re already leveraging this kind of technology with large-format LED, projection mapping, and interactive staging — and we’re excited to bring even more of it to events in 2025 and beyond.
Live Events: The Energy That Can’t Be Replicated
Explore our full range of event types and capabilities.
Hybrid 2.0: Smarter, Seamless, and Strategic
Remember when hybrid events were a backup plan? Those days are gone.
InfoComm 2025 showed us how hybrid experiences have matured into multi-layered, high-value productions. From real-time audience polling to virtual platforms that extend well beyond the event day, hybrid is now about inclusion, data, and long-tail engagement.
What really stood out was the rise of virtual production studios, where LED walls and XR technology are used to create immersive, branded environments — even when the speaker is remote. This opens up massive possibilities for global reach without sacrificing production quality.
How bb Blanc is preparing
We’re continuing to invest in hybrid-first design, including Studio 41 (www.studio41.ca) for broadcast-quality streaming, second-screen integrations, and tools that keep virtual and in-person audiences equally engaged. Learn more about our audio visual event production services designed for hybrid, in-person, and virtual events of all kinds.
AI is Already Shaping the Show
Artificial intelligence is no longer a buzzword — it’s built into the gear. From auto-tracking PTZ cameras to real-time captioning and multi-language translation, AI is helping make events more dynamic, accessible, and efficient.
One standout demo featured AI-generated digital signage created on the spot based on a simple prompt. Another showcased voice-controlled assistants delivering PA announcements in natural, multilingual tones. The future? AI-powered event content that updates in real-time to reflect audience engagement.
What we’re exploring at bb Blanc: AI-enhanced workflows for smoother show management, smarter camera control, and accessibility tools like live translation and on-screen captions — all working behind the scenes to make your event seamless.
Sustainability is Innovation
One of the strongest messages across the InfoComm show floor was that sustainability is no longer a side topic — it’s central to innovation.
Exhibitors highlighted low-power LED systems, smart power distribution, and green-certified staging materials. Digital signage is replacing printed collateral. Drone light shows are emerging as eco-friendly alternatives to pyrotechnics.
Our commitment
At bb Blanc, we’re incorporating eco-conscious solutions into how we design and deliver events — from sourcing energy-efficient gear to reducing waste and selecting re-usable, modular staging systems.
Looking Ahead: Experience is Everything™
InfoComm 2025 left us inspired. The AV and event production world is evolving fast — with tools that aren’t just cooler, but smarter, greener, and more impactful.
For our clients, that means more creative options, more immersive moments, and more meaningful ways to connect with your audience. Whether you’re planning a multi-day conference, an annual sales kick-off, or an unforgettable awards night, we’re ready to bring these trends to life — powered by the same creative spark and technical excellence you’ve come to expect from bb Blanc.
We’re not just watching the future of events unfold — we’re helping shape it.
Want to talk about how these trends can elevate your next event?
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